When Cathal, our creative director, started working with new film-based solar panel technology he quickly realized these solar panels could be a game changer in consumer electronics design.
Products that could be powered by light could be built differently, becoming a lot thinner while liberating the consumer from having to use replaceable batteries. The environmental benefits were obvious but being able to create a new design paradigm gave our client a significant competitive advantage.
This solar keyboard is currently the number one bestselling keyboard on Amazon.com with a five star average rating and Logitech sales in this category have more than doubled this year thanks in large part to this commercial success. This solar wireless product has won the prestigious German iF award and the CES ‘Best of innovations 2011’ award.